"Olivia Dunne: Highest-Paid College Athlete in NIL History"
One NIL consensus netted Olivia Dunne $500,000. How she grow the most successful female college player.
On a recent episode of the "Full Send" podcast, Dunne disclosed that she made more than $500,000 from a single post,
Her most profitable deal to date. She does, however, favor long-term relationships that feel real to who she is.
"What I love with certain brands is getting long-term brand deals," Dunne remarked on the podcast on June 29.
"Those are probably the best because you build a relationship with the brand, and they want you year after year."
Student-athletes have some of the best engagement rates of any social-media influencer, according to a report published in July 2022
the influencer-marketing business Captiv8. Women athletes, particularly basketball players, outperformed men. Dunne is no different.
She has approximately 12 million Instagram, TikTok, and Twitter followers. She has 390 million likes on TikTok alone, where she has over a million views on practically all of her college videos.