Morant's Ja 1 "Swarovski" F&F sneakers have received a resounding "Creativity on 0" from his legion of detractors.


@Nicekicks relaunched Ja Morant's Nike Ja 1 Friends and Family colorway. Swarovski crystals decorate the light sky blue new release.

Nike's first gen z athlete, NBA champion Ja Morant, released his first signature shoe, Nike Ja 1, in March 2023.

 The 'Ja1 Midnight' is another sneaker colorway from Beaverton. This now comes in blue.

After @Nicekicks released the midnight series' 'Friend and Family' colorway, many criticized the sneaker for its lack of innovation.Ja Morant's new Friends and Family colorway's social media reaction.

Last Christmas, Grizzlies player Ja Morant unveiled his Nike sneaker brand. The Swarovski crystal-studded swoosh insignia stood out on the mesh and leather black silhouette. 

The sneaker was named "Midnight" for its crystal-worked "12 a.m." lace dubrae.This style is now available in light blue with Swarovski accents.

 The sneaker's back has a glittering swoosh, while the lateral side has a Ja's hangtag emblem.This friends and family colorway will be exclusive to Ja's family and friends.

Fans criticized the shoe on social media when the blue makeover was revealed. As shown by the replies, some fans slammed Nike, while others criticized the colors and design for lacking innovation.

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